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The Julius

A brand new apartment experience with the luxury of a hotel offering ‘a feeling of home’ for travellers in prime city centre locations, founded by the storied Julius Meinl family, famed branded consumer goods and retail pioneers and creators of the Viennese food emporium Julius Meinl am Graben, The Julius draws on a 160-year legacy of service, quality, and innovation, and marks the family’s first entry into the world of travel. As the first destination – The Julius launching in Prague this July.

Whether staying for one night, one week, one month or more, the hotel’s hassle-free access, easy-to-use technology and flexible amenities make it the perfect place to stay.

Representing design-led, next-generation hospitality, this new series of destinations will offer both short and long-term stays in generously sized residences. Tech-enabled services, self-check-in and contactless room entry are complemented by spacious communal areas, relaxing lounges and professional co-working spaces, as well as on-site shops and restaurants.

The Julius launches within a reimagined art deco building and is designed by leading Italian architects, Matteo Thun & Partners. A central light-filled conservatory sits at the heart of the building and guides guests to 168 individual residences, complete with living rooms and separate bedroom spaces, with many featuring an open-plan kitchen.

Residences, communal areas and restaurants will offer soft furnishings and an autumnal colour palette, inspired by the works of the celebrated Czech artist Alphonse Mucha. Amenities will be combined with elegant yet homely features such as oak wood floors, soft linen sheets and contemporary bathrooms.

Julius Meinl Vl., co-founder of The Julius, said Since over 160, the Julius Meinl name has been synonymous with finesse, tradition, and quality. Honouring our founding principles, the creation of The Julius is an exciting moment to not only look back on our legacy but also establish a new future. It offers a chance to bring the expertise, experience, and enthusiasm of the Meinl family to a new sphere of hospitality, to a new audience, and to new destinations.”

Good customer service, quality products and an environment to embrace innovation – three simple yet fundamental values that underpin everything we do. Our aim is to set the highest possible benchmark in the hospitality sector.”


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The Julius – a new international brand launching in Prague