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Marketing Manager / Offline Specialist – hotel brand, Praha


We are looking for an experienced Marketing Manager focused on developing the brand´s offline marketing strategy for a well-known hotel chain operating more than 20 properties and creating new hospitality concepts on the local market.

Job description
Develop, implement and monitor section of offline marketing/brand strategy, promote business and service – Creation & Execution (billboards, radio, events, news papers, printed materials..)
Ensure the company is communicating the right messaging to attract prospective customers and retain existing ones.
Measuring and reporting performance of all campaigns (own and outsourced), assess against goals (ROI and KPIs), formulate marketing/brand strategy and goals.
Planning, designing & monitoring all offline presence and activities.
Experience in handling Suppliers & advertising agencies, manage outsourced PR campaings
Creativity & ability to generate applicable ideas to achieve marketing goals.
Close cooperation with Head of Marketing and Online specialist, responsible for photo/video production..

Min. 3 years of experience on similar role – manage offline marketing activities, brand strategy implementation etc.
Perfect communication skills, general overview on the market, understanding of traffic-to revenue generation and ROI strategies
Bachelor´s degree, Czech native and very good English ( written and spoken )
Experience within the Hospitality & Tourism will be an advantage

We offer:
a wide range of opportunities for your creation, trusted brand that you will promote, 
support of professional team, positive and informal corporate culture, open communication,
attractive environment at the HQ in Prague, strong company background with stable business growth, 
adequate remunaration package, regular bonuses + a lot of interesting benefits.

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